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YEHEY!
Launches Your Internet Lifestyle
WWW.YEHEY.COM,
the Number
One Philippine Search Engine and the portal
of choice by the Filipinos, is now gearing towards a new phase
to keep abreast of the break-neck speed of which the world
wide web is evolving. The new generation of Internet users
in the country is now more empowered with the vast array of
information that the Internet offers. To be competitive in
the market, companies are now beginning to realize that their
companies and their brands have to have an online presence.
Even radio stations are now online, and even magazines.
The
current tag-line of YEHEY! is “It’s a Yehey! Day”,
which means that YEHEY! encapsulates the celebration of true
Filipino happiness as expressed by the exclamatory term “Yehey!”.
However, to keep abreast with the varying tastes and lifestyles
of the users, YEHEY! is now gearing towards promoting itself
as a lifestyle-oriented portal that offers the most comprehensive
content and the most valuable services online to encourage
more users to adopt the internet lifestyle that suits them.
Thus, the new tag-line will be “your internet lifestyle”.
To
complement the new representation, YEHEY! launched www.yourinternetlifestyle.com.
A site where the user can be a content provider! This is an
example of what YEHEY! believes to what an internet lifestyle
should be--to be connected, to be heard and to interact.
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